Capture the warm, relaxed, carefree atmosphere of summers in Italy
Peroni Nastro Azzurro exemplifies the Italian traditions of craft, passion, and flair upon which it was formed. Created in 1963 in Italy, it is currently enjoyed across six continents. It was first brought to the United States in 2005 and has been appreciated there ever since. As Italy’s number one premium beer, Peroni was thrilled to unveil its first ever collaboration with a coveted fashion bike brand, which yielded a collector's design piece that doubles as a versatile lifestyle accessory. Our founder Lorenzo Martone drew on his Italian heritage to help Peroni capture the warm, relaxed, carefree atmosphere of summers in Italy with a bold, eye-catching bike in Peroni’s signature colors. The co-branded bicycle offers riders their very own Italian-inspired summer escape.